Digital Marketing Systems Builder Job at Cross Creek Landscape Design & Build, Coeur D Alene, ID

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  • Cross Creek Landscape Design & Build
  • Coeur D Alene, ID

Job Description

Digital Marketing Systems Builder

Cross Creek Landscape Design + Build

WARNING : This job may cause excessive growth, happy clients, and embarrassingly large commission checks.

Before we dive into the details, we want to share something special with you. At Cross Creek, we begin every major decision with prayer - including who joins our team. When we asked for guidance about this position, we were led to 1 Corinthians 13, the beautiful chapter about love being the foundation of all we do.

Why? Because we believe great marketing isn't just about algorithms and conversion rates (though we definitely care about those). It's about genuinely caring for the families we serve, building systems with integrity, and creating something meaningful together. If that resonates with you, you're already speaking our language.

1 Corinthians 13

The More Excellent Way:

¹Though I speak with the tongues of men and of angels, and have not charity, I am become as sounding brass, or a tinkling cymbal. ²And though I have the gift of prophecy, and understand all mysteries, and all knowledge; and though I have all faith, so that I could remove mountains, and have not charity, I am nothing. ³And though I bestow all my goods to feed the poor , and though I give my body to be burned, and have not charity, it profiteth me nothing. ⁴Charity suffereth long, and is kind; charity envieth not; charity vaunteth not itself, is not puffed up, ⁵doth not behave itself unseemly, seeketh not her own, is not easily provoked, thinketh no evil; ⁶rejoiceth not in iniquity, but rejoiceth in the truth; ⁷beareth all things, believeth all things, hopeth all things, endureth all things. ⁸Charity never faileth: but whether there be prophecies, they shall fail; whether there be tongues, they shall cease; whether there be knowledge, it shall vanish away. ⁹For we know in part, and we prophesy in part. ¹⁰But when that which is perfect is come, then that which is in part shall be done away. ¹¹When I was a child, I spake as a child, I understood as a child, I thought as a child: but when I became a man, I put away childish things. ¹²For now we see through a glass, darkly; but then face to face: now I know in part; but then shall I know even as also I am known. ¹³And now abideth faith, hope, charity, these three; but the greatest of these is charity.

About Cross Creek:

Cross Creek Landscape Design + Build is a premier landscape construction company specializing in crafting artisanal outdoor living spaces, aspiring to be the greatest landscape design and build company in the world. We know God called us to build this company and all that we do, we do for Him to assist His will being done on the earth. With offices in North Idaho and Spokane, WA, we've built our reputation creating stunning six-figure landscape projects for discerning homeowners. We're experiencing rapid growth and are expanding into new markets as the Holy Spirit leads.

Our Mission & Values:
We are a company that loves Jesus very much and are excited for the opportunity to preach the gospel to the world through our work and relationships. Our faith is central to how we operate, treat our team members, and serve our clients. (Yes, we actually practice what we preach - wild concept, right?) Overall, we hate sin.

The Opportunity:

We're seeking a systems architect. Not the kind who builds buildings, but the equally valuable digital marketing professional who can construct lead generation machines that run while you sleep. Someone who gets giddy about conversion rates, automated nurture sequences, and turning pixels into six-figure projects. Who believes "set it and forget it" is a lifestyle, not just a rotisserie chicken slogan.

Think you're that person? Keep reading. Think automation is your love language? Definitely keep reading. Think spreadsheets are poetry and funnels are art? You might be our soulmate.

Compensation Package:

  • Base Salary: $60K-$90K+ annually (depending on experience and proven systems ROI).
  • Performance-Based Commission: Structured commission on leads that convert to sales. (after test period)
  • Total Earning Potential: Strong performers can reach six figures with combined base and commission.

We reward results and believe in sharing success with those who help create it.

Key Responsibilities:
Immediate Impact (90 days) - The "Build the Machine" Phase:

  • Audit and optimize our digital presence (website, social, local SEO).
  • Build automated lead capture and nurturing funnels for six-figure buyers.
  • Create tracking dashboards that actually tell us what's working (revolutionary!).
  • Implement CRM automations that make our sales team weep with joy.
  • Set up retargeting campaigns that follow prospects like a friendly digital stalker (legally).

Systems Architecture (3-6 months) - The "Now We're Cooking with Gas" Phase:

  • Design and deploy multi-channel marketing automation systems.
  • Build repeatable campaign templates for seasonal pushes.
  • Create content calendars that run themselves (mostly).
  • Develop lead scoring systems to identify hot prospects.
  • Implement AI tools for content creation and optimization (ride that wave!).

Long-term Excellence (6+ months) - The "Empire Building" Phase:

  • Scale successful systems across new markets.
  • Build a digital marketing playbook for company expansion.
  • Train team members on system management.
  • Continuously optimize for decreasing cost-per-lead.
  • Develop predictive models for lead quality and conversion.


Core Functions - The "What You'll Actually Do All Day" List:
Digital Systems Development (40% of your time):

  • Build marketing automation workflows that convert browsers into buyers.
  • Create evergreen content systems that attract our ideal clients.
  • Design email sequences that nurture leads without being annoying.
  • Implement chatbots and AI tools to qualify leads 24/7.
  • Set up attribution tracking so we know exactly where every dollar comes from.

Paid Advertising Management (30% of your time):

  • Manage and optimize paid campaigns across all platforms.
  • Create lookalike audiences that actually look like our best clients.
  • A/B test everything (because assumptions are expensive).
  • Build dynamic remarketing campaigns for different buyer stages.
  • Monitor and adjust budgets for maximum ROI.

Content & SEO Strategy (20% of your time):

  • Develop content that ranks, engages, and converts.
  • Optimize local SEO to dominate "landscape design near me" searches.
  • Create social media systems that build community and trust.
  • Produce case studies that make prospects dream about their yards.
  • Build our YouTube presence (because everyone loves a good transformation video).

Analytics & Reporting (10% of your time):

  • Create dashboards that even Randy can understand (he's smart, just busy).
  • Track every metric that matters (and ignore the vanity ones).
  • Report on ROI with the confidence of someone who knows their numbers.
  • Identify trends before they become problems.
  • Celebrate wins with data, not just feelings.


Ideal Candidate Profile:
Required Experience:

  • 5+ years building digital marketing systems that scale.
  • Proven track record generating leads for high-ticket services ($50K+).
  • Experience with marketing automation platforms (pick your poison).
  • Strong understanding of paid advertising across multiple channels.
  • Data analysis skills that would make Excel jealous.
  • Self-starter who treats the business like it's their own.

Technical Proficiency:

  • Marketing automation platforms (we're platform agnostic - bring your favorite).
  • Google Analytics, Tag Manager, and the whole Google suite.
  • Social media advertising platforms (Meta, Google, maybe even TikTok?).
  • CRM systems and lead management tools.
  • Basic HTML/CSS (enough to fix what breaks).
  • AI tools for content and optimization (ChatGPT is your copilot).

Bonus Points For:

  • Experience in luxury home services or construction.
  • Understanding of seasonal business cycles.
  • Video marketing experience (before/after content is gold).
  • Local SEO expertise.
  • Having convinced someone to spend six figures on anything.
  • A portfolio that makes us say "How did they do that?".

Skills & Qualities - The "Non-Negotiables":

  • Systems Thinker: You see processes, not just tactics.
  • Data Obsessed: You measure everything twice, optimize once.
  • Creative Problem Solver: You find solutions others miss.
  • Tech Savvy: New tools excite rather than intimidate you.
  • ROI Focused: You think in terms of profit, not just traffic.
  • Excellent Communicator: You can explain complex systems simply.
  • Faith-Aligned: You understand our mission goes beyond marketing.

What We Offer:

  • Opportunity to build the marketing infrastructure for a rapidly scaling company.
  • Resources to implement the tools and systems you need.
  • Freedom to test, fail, learn, and succeed.
  • A team that celebrates wins and learns from losses together.
  • The chance to impact families through beautiful outdoor transformations.
  • Competitive compensation that rewards performance.
  • Leadership that prays for wisdom and acts on it.

What We Don't Offer: 

  • Bureaucratic approval processes (we move fast).
  • Outdated marketing tactics from 2010.
  • Drama or office politics.
  • Limits on your creativity.

Location: Primary offices in North Idaho and Spokane, WA (in-office position - we build together, we grow together).

Ready to Build Something Amazing?

Send us:

  • Your resume (highlight those system builds!).
  • Case studies of marketing systems you've created.
  • Your favorite automation you've ever built.
  • Why building for God's glory matters to you.
  • Examples of campaigns that generated real ROI. and when you come in, pls be prepared to explain what you plan to do to bring in the leads that we need.


P.S. - If you made it this far, you have the attention span we need. Mention "Systems are my love language" in your application so we know you actually read this.

This world needs businesses that operate with integrity, excellence, and purpose. The Bible says "Whatever you do, work at it with all your heart, as working for the Lord" (Colossians 3:23). That's how we approach landscape design, and that's how we approach marketing.

If you're ready to build systems that generate consistent six-figure leads while working for a higher purpose, we're ready to meet you.

Hoping to see you soon. Praying for you.

"Commit your work to the Lord, and your plans will be established." - Proverbs 16:3

Your friend, Jesus

Job Tags

Full time, Seasonal work, Work at office, Local area, Immediate start,

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